Top 5 Health and Fitness Apps Performance in Ireland for Q1 2023

During the first quarter of 2023, the top 5 health and fitness apps in Ireland showed varying trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance:

MyFitnessPal: Calorie Counter experienced a significant increase in weekly revenue, peaking at around $39.6K in early February. Weekly downloads showed a peak at the start of January with 4.2K, gradually declining to 2.5K by the end of March. Active users initially surged to 161K but saw a gradual decline, stabilizing at around 140K towards the end of the quarter.

Fitbit: Health & Fitness saw a steady decrease in weekly downloads, starting from 4.5K in early January and dropping to 1.8K by the end of March. Weekly revenue fluctuated, peaking at $25.2K at the end of December and experiencing a low of $13.9K mid-March. The active user base showed some volatility, peaking at 119K in February and ending the quarter with approximately 109K.

Calm showed a strong start in January with weekly revenue of $22K, which gradually decreased to around $11K by the end of March. Downloads also decreased from a peak of 2.4K in early January to 1.9K in late March. The number of active users remained relatively stable, averaging around 17K throughout the quarter.

Headspace: Sleep & Meditation showed an increase in weekly revenue, peaking at $20.2K in mid-January before stabilizing at around $10.2K in late March. Downloads saw a peak of 1.8K in early January, maintaining similar levels with minor fluctuations. Active users remained consistent, averaging around 17.3K throughout the quarter.

Strava: Run, Bike, Hike had a notable increase in revenue, peaking at $17.3K in mid-March. Weekly downloads showed a peak of 2.5K in late January, with a slight decline towards the end of the quarter, ending at 1.8K. Active users remained stable, averaging around 42K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.